Social Networks and Globalisation


Social Networks are amazing.

It is not an exaggeration that If they did not exist in the present age, some social structures could probably been underdeveloped. People in the world, no matter which ethnic group they belong to or no matter how poor or rich they are, can possibly be connected each other. This idea is explained by this week’s reading written by Castells (2004, p222) mentioning that networks have no boundaries.

When we call the name ‘social networks’, first things come up in our mind are Twitter which we have started using in our DIGC202 class and also Facebook that many of university students play in the middle of their study time. Since the globalisation of Twitter and Facebook, the number of the users have gradually been increasing (as you can see the picture above).

But, why are they addicted to use it that much? The reason for this is because it is comparatively easy for anyone to use it: usability. Even though Twitter apparently looks complicated to use, it can steadily get people into the Twitter world since they get used it. Just like my situation. When I first started it, I did not completely understand how to use it. After several times of attempts, however, I often tweet the feelings I have at the moment.

With one word I tweeted as a start, I would be able to connect with someone who I do not ever have a chance to talk and become a good friend. Moreover, when a serious topic on the politics etc is posted, those who are interested in that exchange their opinions, resulting in Twitter or Facebook space suddenly changing to a debating society.

Therefore, it is necessary for us living in network society to coexist with social networks which have an advantage that they allow all users to equally access to them in all countries.



Castells, M. (2004) ‘Afterword: why networks matter’. In Network Logic: Who governs in an interconnected world?, pp. 221-224.


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